MARKETING, SALES & COMMUNICATION
DIGITAL MARKETING
Overview
This practical course in digital marketing teaches you how to integrate digital marketing, reach customers, and increase revenue. It is appropriate for a wide range of occupations and all levels of experience in marketing and business and will help you understand how to get the most out of your online marketing investments and strategies. You will also learn how digital marketing is approached from the client and agency perspectives.
The topics covered in this class include:
- Digital Display Advertising and Remarketing
- Search Engine Optimization (SEO) Basic and Advanced Concepts
- Pay Per Click Advertising
- Mobile Marketing SoMoLo, Web, and Apps
- Website Analytics
Our Course Experts are experienced professionals in digital marketing who has daily experience developing and implementing online marketing campaigns. Case studies and real-world examples based on global and regional online marketing practices will help you.
By the end of this digital marketing training, you will know how to create, implement, and manage a comprehensive digital marketing strategy for your business using a variety of channels and activities.
All Courses
- Competency-Based Interviewing & Selection for Hiring Managers
- Succession Planning & Career Development
- Developing HR Policy Manuals
- SIP - Managing Remuneration for the Sales Force
- Job Analysis & Descriptions, Job Evaluation & Grades
- Interviewing Skills
- Agile Performance Management & Performance Appraisals
- Compensation & Reward Management
- Budget Control of the HR Function/Effective Manpower Planning
- Excel Skills & Dashboards for Compensation Professionals (Intermediate Level)
- KPI Selection & Management for HR Professional
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- Â IFRS
- Strategic Management Accounting
- Accounts Payable: A & M Best Practices
- Valuation Tools & Techniques
- Financial Planning & Forecasting
- Financial Modelling under IFRS
- Â Finance as a Strategic Business Partner
- Corporate Finance Masterclass
- Â Blockchain Masterclass for Business Professionals
- Due Diligence & Business Valuation
- Â Improving Credit Management & ARC
- Advanced Budgeting
- Â Advanced Financial Statement Analysis
- Â Financial Reporting & Analysis
- Â Financial Risk Management
- Â Chartered Wealth Manager (CWM)
- Â Cost Control & Revenue Management
- Â Credit Risk Assessment, Modelling & Management
- Modelling Complex Projects
- Program Management
- Project Portfolio Management
- Scheduling & Cost Control
- Â Project Risk Management / Eliciting & Managing Requirements
- Event Safety & Security Management
- Â Project Selection Under Uncertainty
- Benefits Realisation Management
-  Disciplined Agile Scrum Master
- Â Project Budgeting & Cost Management
- Â Business Process Management - Mapping & Improvement
- Â Operations Management
- Delivering Service Excellence
-  Lean Management Tools – Fundamentals & Best Practice
- Â Six Sigma Green Belt
- Quality Management & Business Performance
- Â Data Visualizations Techniques
- Advanced Business Process Analysis, Mapping & Modelling
- Foundational Customer Relationship Management
- Financial for non finance managers
- Â Data Analysis
- Â Strategic Business Intelligence
- Â Big Data Analytics for Managers & Business Leaders
- Digital Marketing
- Social Media Marketing Masterclass
- Â Product Management
- Strategic Marketing Planning
- Key Account Management
- Â Strategic Internal Communications
- Delivering Brand-Driven Growth
- Â Public Relations Practice
- Market Research, Evaluation & Analysis
- Communications Excellence in CS
- Effective Communication for Sales Success
- Planning & Running Successful PR Campaigns
- Marketing Masterclass
- Â Corporate Communications
- Successful Product Launching & Brand PositioningÂ
